One of the greatest challenges you will be facing as you are growing your agency is getting your team connected to the goals of the business. You have a clear vision and you run your strategy days, work hard on creating a great culture and put appraisal and development programmes in place, but you still never feel like the team are motivated towards truly applying themselves to grow the business together with you.
The reality is, you need them to be financially motivated. Yes there are far more motivators to getting your team behind you than throwing money at them. They need to be fulfilled, valued and feel like they are making a difference to the clients they serve. They are all really important factors to building and maintaining a highly driven team. But without financial reward, they will eventually feel cheated.
Bonus schemes done right bring the company’s performance and the individual performances on the same path. You both get rewarded proportionately. Win together and lose together.
The MAP Bonus Scheme is a clear framework for designing and implementing a bonus scheme where you, as the employer, can’t lose. Essentially it ensures that bonuses are only ever paid if the business makes higher profits than it had budgeted. It means that only if your team go above and beyond and deliver profits in excess of the target profit (which is set by YOU) do they get a bonus. But crucially they can earn significant reward IF they deliver significant profits.
Arrange a discovery call today to find out more about the The MAP Bonus Scheme and found out how agencies across the UK are adopting this model to great success.


