If you’ve gotten this far in our series on outsourcing, then you’re probably well and truly convinced it’s something which can help your creative agency prosper. But if you’re still stuck for ideas on what you should be outsourcing, then this blog is for you.
[Tweet “The only limit to what you can outsource is probably just your imagination!”]Outsource Anything & Everything
When it comes to outsourcing, there really is no end to what job or task you can get someone else to do. If you can think of something you need doing, there will be someone out there who is offering to do it for you. There are someone people, who if they could outsource eating, sleeping, or even going to toilet, they’d probably do it.
We’ve already talked about some of the places you can find those who will do any of these outsourced tasks. Now let’s look at a few ideas of what you can outsource!
Ideas On What You Could Outsource
Outsourcing creative tasks means there’s lots of creative people who will have some pretty innovative solutions to the jobs you might need doing!
Here’s a list of some of our favourite tasks that you can easily outsource from your agency and give yourself more time to focus on the important stuff. And some pretty crazy things you could outsource too if you felt so inclined.
Programming
- Data entry: Don’t sit typing in data yourself, when you can outsource to a programmer who can create a simple code to do it automatically.
- App building: Outsource the production of an app that will increase sales or encourage customer engagment
- Custom QR code: A quick and easy QR code for a marketing campaign
Web Design
Yes, you may be a web design expert yourself. But we all know (well, you yourself know) how much time it takes. You can outsource:
- HTML coding
- Wireframes of website design
- Custom WordPress development
- Creating custom imagery and design for a site
- Entering content that you’ve written
- Adding conversion tools and widgets
- Customising an existing web template
Writing
Many creative agencies are brilliant at web design and branding and the “fun creative tasks”…but when it comes to writing content it seems to take forever.
Or, you find you’re waiting on your client – and they are waiting because they don’t know where to start.
You can outsource:
- Content for website landing pages
- Blog posts
- Wording for an ebook or whitepaper
- Script for a video
- Content for articles
- Text editing (reviewing and editing existing copy)
- Proofreading
- Ad content
Marketing
Other marketing elements can be outsourced as well:
- Hiring someone to do PR work for you (promoting blogs, creating press releases)
- Social media – Getting your content reposted and retweeted around the world
- Adding followers – getting more of the followers within your target market on Twitter, Facebook, Google Plus, and more
- Keyword research
- SEO support
- Competitor analysis
Design
Whether you have the design capability or not, there are elements of this that can save you precious time:
- Researching images to choose the appropriate stock images for a website
- Email template design (for Mailchimp or your CRM system)
- Cartoon design from provided photographs
- Storyboards
- Logo design
- Branding identity
Multimedia
When it comes to multimedia, you can use skilled outsourcers for:
- Crafting a promotional video
- Editing existing videos
- Recording a voiceover
- 4D animation to liven up a company logo
- Visual pitch for prospective clients
There Are No Limits!
The only limit to what you can outsource is probably just your imagination!
Find out what works and what doesn’t work for your creative agency, and you’ll be able to outsource whatever you need, and whatever you want. You’ll have more time, more business, and more profits – just from telling someone else to do it for you.
